Jody Raynsford - CultBrand Academy

Master the art of building a devoted community around your brand with Jody Raynsford's CultBrand Academy. This comprehensive video training program walks you through the complete 7-part CultBrand framework, from foundational principles to advanced community-building strategies. You'll gain access to 70+ step-by-step lessons, 25 hands-on exercises, and proven templates including the Ultimate Cult Builder Checklist, Influence and Persuasion Masterclass, and Advanced Indoctrination Framework. Work through real-world case studies and fill-in-the-blank strategy documents that help you apply each concept immediately. The curriculum covers everything: crafting your core message, identifying your competitive edge, choosing the right broadcast channels, recruiting loyal followers, and creating rituals that deepen belonging. Worksheets, assessments, and a private Facebook community keep you accountable throughout your journey. Whether you're launching a new brand or scaling an existing one, this structured, action-focused program equips you with the insights and tools to build an influential community that stands out and stays loyal.