Katie Wight - Social Media Analytics & Reporting

Here's What You Get:

Proprietary training, tutorials, templates, and tools designed to transform how you measure social media success and communicate insights across teams and departments.

• Report Like A Pro Master Class (VALUE $300.00)
• Which Analytics Matter? (VALUE $118.00)
• How to Drive Growth From Your Reports (VALUE $168.00)
• Measurement Model (VALUE $225.00)
• Report Template (VALUE $225.00)

What You'll Learn:

• Measure and continuously improve performance to increase your social ROI month over month
• Create growth-driving reports efficiently and track progress toward your goals
• Access the exact tools used by top agencies working with the world's most beloved brands

Course Syllabus

1. Intro to Analytics
Master the fundamentals of social media marketing analytics—discover which insights matter most and where to find them, whether you're a data expert or just starting out.

2. The Big 3 KPIs
Align your reports to business goals by tracking audience growth rate, consumer engagement, and website traffic—the three metrics that drive real results.

3. Insights
Transform raw data into actionable insights that accelerate your brand's success consistently, month after month and year after year.

4. Tracking Tools
Use our proprietary measurement model and tracking tool to monitor every critical metric across your customer's marketing funnel journey.

5. Reporting
Learn exactly what to include in every report and how to present it using our professional, ready-to-use template that impresses clients and teammates alike.